Recruiting The Right People: The 9 Key Strategies

Copyright (c) 2007 Mr Sital Ruparelia

Finding the right people on a consistent basis is not a
question of luck – it’s about taking some specific actions:

1. Construct a powerful vision – People are drawn to
businesses that know where they are going and have a plan
for success.  Craft an exciting vision for the future and
communicate it to potential hires all the way through your
recruitment process.

2. Make ‘finding and keeping the right people’ a priority -
Make recruitment and retention a priority now and you will
save time and money well into the future. The key is to
focus your time on the right activities so that you deliver
results quickly and consistently.

3. Develop your unique proposition as an employer -  Why
would talented people choose to work for your business?
Like your products and services, you need to have a
compelling message as an employer which makes you stand out
from other employers against whom you are competing for
people.

4. Be clear about the people you are looking for – This is
not just a ‘job spec’ of skills and experiences you see on
a CV – but being very clear about the type of personal
attributes you are looking for.  So ask yourself – what are
the values, attitudes, the personality, level of ambition,
the work ethic and work style that is right for your
business?

5. Develop a low-cost, multi-channel attraction engine -
The key is to search for people through multiple channels
– direct applications, referrals, advertising, recruitment
agents and headhunting/poaching. To keep costs to a
minimum, the priority is to become highly effective at
attracting people for free through referrals and direct
applications. Whether you have a vacancy or not you should
always be looking.

6. Effectively interview and Select -  Ensure your
interviewing and selection methods are rigorous and
thorough. Focus on assessing people objectively and fairly
against the requirements of the role so that you minimise
the chances of hiring the wrong people.

7. Sell the opportunity ethically and honestly -  Learn to
sell your vacancy in an ethical way that draws people to
your business. Focus on understanding the needs of future
employees and communicating your unique proposition. Being
honest, ethical and never overselling an opportunity will
ensure you not only find people – but keep them.

8. Deliver a fantastic candidate experience -  Businesses
that succeed in treating potential staff like potential
customers will always have more success in hiring the best
people. Treating every applicant as an individual and
making prompt decisions will determine your success – as
well as enhancing your overall brand and reputation in the
marketplace.

9. Create systems to deliver consistent results -  You
should always be looking for people – whether you have a
vacancy or not. Setting up systems will ensure that the
above activities happen consistently and automatically.
That you continually attract the right kind of people all
the time and without huge effort – it will follow
naturally!!

Is all this easy? Does it happen overnight? No it does not.
It takes time, but the key is to make a start. So starting
now, take a look at the above list and ask yourself what
ONE thing can your business start changing right now? Once
you start changing you will start to attract the right
people into your business. Which in turn will create more
time and money for you to spend on the business – as well
as creating more time away from the away the business.

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Sital Ruparelia, the “Recruitments & Retention Specialist”
works with small businesses that struggle with recruitment
and retention issues and helps them implement strategies
proven to Find and Keep The Right People consistently.  To
receive further tips like these sign up to his   FREE
articles at: http://www.authenticresourcing.com

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